The "very best" went too far

Well, you have to take a stand and stick with it, so here we go again.

Hallmark I will miss you (just a little) ~~I really couldn't afford to send "the very best" very often. I prefer to buy my cards at the Dollar store or the $.49 ones at Walmart.

Anyhoo. I was thinking about posting this yesterday, but I didn't get the time, and now this morning I got an email with the same information that I found yesterday.

So, here are the articles as to why I will no longer be purchasing "the very best" so they say.

Here's the first article:

Hallmark Greeting Cards has announced it will begin selling same-sex wedding cards, even though same-sex marriage is legal in only two states. The purpose, they say, is to satisfy consumer demand. It appears that their purpose is also to push same-sex marriage. Last year Hallmark began offering "coming out" cards - as in "coming out of the closet" -- a euphemism for announcing homosexuality.
We've all given or received Hallmark Cards – remember their slogan – "when you care enough to send the very best." But promoting same-sex marriage for profit is not the very best for families or our nation.
Hallmark is a private company obviously driven by greed. Let them know you do not appreciate Hallmark promoting a lifestyle which is illegal in 48 states. American Greeting Cards, Hallmark's competitor, does not offer same-sex marriage cards.

Here's the second article.

Most states don't recognize gay marriage — but now Hallmark does.
The nation's largest greeting card company is rolling out same-sex wedding cards — featuring two tuxedos, overlapping hearts or intertwined flowers, with best wishes inside. “Two hearts. One promise,” one says.
Hallmark added the cards after California joined Massachusetts as the only U.S. states with legal gay marriage. A handful of other states have recognized same-sex civil unions.
The language inside the cards is neutral, with no mention of wedding or marriage, making them also suitable for a commitment ceremony. Hallmark says the move is a response to consumer demand, not any political pressure.
“It's our goal to be as relevant as possible to as many people as we can,” Hallmark spokeswoman Sarah Gronberg Kolell said.
Hallmark's largest competitor, American Greetings Corp., has no plans to enter the market, saying its current offerings are general enough to speak to a lot of different relationships.
Hallmark started offering “coming out” cards last year, and the four designs of same-sex marriage cards are being gradually released this summer and will be widely available by next year. No sales figures were available yet.
Hallmark, known more for its Midwest mores than progressive greetings, has added a wider variety lately. It now offers cards for difficulty getting pregnant or going through rehab.
It pulled a controversial card that featured the word “queer” in the punch line after it was criticized by some customers and gay magazine The Advocate last year. At any given time, Hallmark has 200 different wedding cards on the market, including some catering to interracial or inter-religious marriages and blended families.

The article goes on, but I will stop here. It has been so long since I have purchased a Hallmark card, that I wasn't even away are this new line that deals with tough issues called "Journey."

They took a good idea and went waaaaay too far with it.